Celonis

Content Marketing for a leading SaaS company in process mining

Celonis is a market-leading provider of process mining software as a service (SaaS). 

Starry Sky was hired by Celonis to produce several assets to help prospects understand their technology.  


01

Process Mining – Buyer's Guide

Production of a flatplan and text for "Starting your Process Mining Journey", a 22-page B2B resource for executives to assess the benefits of process mining for their company and learn about specific features of the technology. The guide required a blend of business and technical writing, including a deep understanding of how improved technical operations, supported by the product, affect business outcomes. This involved thought leadership writing and frequent coordination with the client.

The cover page of Celonis Process Mining Buyer's Guide

02

The 4-step process maturity assessment – Checklist

An online resource available for download from the Celonis website, this checklist helps companies assess their level of process maturity. Working on this asset involved examining the complex corpus of process maturity standards currently available. The project also included the creation of a document ad for Linkedin.

Screenshot of the 4-step process maturity assessment, a checklist by Celonis

03

Process mining essentials – Checklist

An online resource available for download from the Celonis website, this checklist helps companies understand the technical features of process mining software and how can they impact their operations and ultimately, their business. It enables executives interested in process mining software to ask the right questions to technology providers.

Process mining essentials checklist by Celonis, an online document